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India Smartphone Shipment 2016 Losing Momentum - IDC Forecast vs. E2Einfotel Analysis


Global Research firm IDC came out with report on Indian Smartphone Industry and projecting 112 Mn Smartphone shipment in 2016. The bearish tone is an indication that Smartphone Sector is on the saturation point and replacement cycle is keeping the segment running.

The entry of Global brand in India post slowdown in Chinese Smartphone market and subsequent flow of investment encouraged may analyst by the end of 2015 but the change in market dynamics and the total addressable market constraint impacted the sale of Smartphone.

I would like to point out that basis e2einfotel Analysis market survey of '000s of users, we forecasted 110 Mn Smartphone Shipment in 2016 in June 2016 itself. Basis E2E infotel Analysis projection,  I would like to stress that India Total Addressable market for Smartphone is not more than 625 Mn. One can calculate the total sales of Smartphone for the last 4 years including the influx of Smartphone through illegal trader and NRI's.

I am proud on behalf of E2E infotel analysis team that our projection is close to Global research firm and we are sure that Sales of Smartphone for 2016 may come around 110 Mn but will not cross it.

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About Devendra Prasad

20 years plus industry veteran of domestic and international ICT domain with the expertise in Business, Technology, Strategy and Analysis. Specializes in forecasting impact analysis, trends and recommendations for Investments, Technology and Regulations.
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